Why Join The Alpha Group?

Key Benefits our members all enjoy

☆ More Equity in the Business ☆ More Cash in the Bank ☆ More Free Time ☆ Less Stress ☆ New Opportunities ☆ Less Risk ☆ Better Resilience ☆ The Investment, support, contacts and and confidence to develop new business ideas ☆ A just return for the long hours and high risks they take ☆ A chance to pass on the hard-won knowledge and experience to a new generation of entrepreneurs ☆ Time to work on and not in the business ☆ Personal and leadership growth ☆ New contacts and sales opportunities ☆ Global network ☆ Advice ☆ Satisfaction ☆ Security ☆ Motivation ☆ Confidence ☆

Why Join The Alpha Group?
Attribution: Adobe Stock By Довидович Михаил #333619862

Having peers who hold you accountable for your decisions and actions is the most productive way to create change.

Peer-to-Peer Mastermind Advisory Boards are the ideal place where SME Owner-CEO’s can turn to someone who understands the challenges they are facing, can be trusted to give an unbiased perspective which in turn could save valuable resources. Remember that the goal of starting most companies is to make and increase sales, profitability and therefore market value and success. However, this does not usually happen right away.

Challenges and uncertainty are always part of long-term scaling up plans and sometimes you just don’t know what you don’t know. Maybe it’s all in your head and needs to be put on paper. Maybe you do not know another, or even the best, way to tackle challenges. You may have some self-doubt. You may lack some tools and techniques for the tasks you are facing.

You may even have been looking and listening out for people like you (but not necessarily a competitor!) who you could ask for advice and who you in turn could help.

Your Advisory Board is underpinned by 4 key tenets:

Unique Mastermind Process

  • Proven and powerful way of solving business challenges
  • Access to collective brain-power and knowledge
  • Advisors bring unique perspectives and propose solutions
  • Leverage – None of us is smarter than all of us

50+ FastGrowth™ Projects

  • Develop strategic leadership, profitable products and sales
  • Goals and direction, team engagement, efficient operations
  • Guidance to critically form strategic conclusions
  • Challenge to draw up actionable steps to move you forward

Accountability and support

  • You are an accountability partner for others on the board
  • Your Board gives you a powerful support network
  • You remain committed to follow through with your goals

Two Exclusive membership levels

  • Max of 20 peers from non-competing sectors.
  • Like minded go-getting go-giving entrepreneurs
  • Access innovative solutions from different sectors
What does it take to be a member of the board?

Membership of the board is by application only. The Alpha Group brings together up to 20 of SME Owners. As stewards of your board we look for ambitious members who have the following qualities:

  • Have the right mindset to grow and help others grow with them.
  • Are willing to share and receive new ideas that can change their thinking and promote action taking.
  • Are committed to the time required for strategic work.
  • Understand the importance of investing in themselves and their continued learning.
  • Work to the highest standards and will hold their peers accountable.
  • Are fun to be around and yet are serious about implementing transformational changes to move their business to the next level.

Click on the link above to register your interest and we will organise a time to get to know each other over a coffee and discuss your next steps.

What is a board meeting like?

The monthly in person Boards run for about 6 hours with a tightly-focused agenda. Each meeting includes a FastGrowth™ Project and several mastermind sessions which are facilitated by the Regional Director. On-line Boards are more flexible and may meet weekly for 1.5 hours to cater for time-poor executives.

The Projects focus on the critical aspects of a business which include Goals + Strategy, Operations + Efficiencies, Leadership + People and Development of profitable customers and products. With over 50 Projects in the arsenal, members are guided to critically think about these areas of their business in order to form strategic conclusions about their situation and draw up actionable next steps to move forward.

The Board Meeting also includes three powerful mastermind sessions. The mastermind is a process to help an individual member present a topic concerning their business, gain clarity and additional perspectives before taking a decision that could cost them valuable resources.

Members also have an access to the GOLD™ coaching program, for a separate fee. It is designed for one-on-one coaching for the SME Owner-CEO and dovetails seamlessly into the Board membership.

Begin your adventure today! But be warned: Participating in the Alpha Group is not for the faint hearted.

Have you ever felt any of these common challenges?


  • You are too full of ideas and demands to get all your plans out of your head and onto paper
  • You realise you might just be the biggest bottleneck to growing your business
  • You know you should be working more “ON” your business and not “IN” it
  • You are considering what to next with your business
  • You could be missing something in your business model
  • You would love to find time to look up from your business, breathe and look out at where you are going, now and in the future


  • You worry you can’t focus long enough with all the fires you are putting out
  • You struggle to find a way to combat declining sales and margins from increased competition
  • You need to get a better handle on your break-even and cash flows
  • You desire to attract the ideal customers and keep them
  • You question where your bottlenecks to growth are
  • You despair at the red tape and taxes strangling your business
  • You hope sometimes that there has to be a better way


  • You wonder who you can ask about your team challenges
  • You lack confidential like-minded person to help you with your big picture
  • You would value the views of someone in a similar position. Someone who has actual experience starting and running a similar sized business and who has faced similar challenges
  • You would love an advisor who has the courage to speak plainly, briefly and who will hold you accountable
  • You would relish the opportunity to talk openly about your business


  • You firmly believe you have what it takes and are serious about growing your business
  • Your motivation may sometimes wane because you are tired and forever busy
  • You would give just about anything to rub shoulders with people with the right mindset and commitment
  • You believe in investing in yourself and growing your skills
  • You crave the personal satisfaction and pride of joining a high-achieving, aspirational group


  • You are tired of facing all your business challenges alone
  • You find no fun in being the sole voice for inspiration
  • You yearn for someone to bounce your ideas off
  • You feel isolated at the helm of your business
  • You sometimes feel misunderstood as the boss
  • Your challenges go unshared and keep you up at night
What is our promise?

As steward of your board, The Alpha Group ensure the right ambitious entrepreneurs are sitting around your table and thereby give you access to 150+ years of relevant, collective experience to draw upon. The Board helps you to focus. It provides inspiration, motivation and guidance to:

  • Make fundamental changes refining your business
  • Become a better leader
  • Craft a clear strategy
  • Implement a solid execution plan
  • Attract and retain the right customers and talent
  • Run a leaner, process-driven business.
  • Increase the value of your business
  • Sell your business, stay in your business
  • Start a non-profit or leave a legacy for your family.
Do Masterminds work?

Napoleon Hill first talked about Masterminds over 100 years ago and the rest, as they say, is history. Business leaders from Henry Ford all the way to Steve Jobs and many of the most successful entrepreneurs in the country have used Masterminds. The power of the Mastermind is tapping in to the experience of your peers. So yes, they do work, but what does that really give you?

It’s knowing you’re no longer alone to start with. It’s collaborating openly and candidly with your fellow peers to open up a world of possibilities and focus for your business. You will be able to take a load off your shoulders, learn new skills and form new connections in your business and personal networks. Ultimately you will end up thinking bigger as you stretch beyond your boundaries when engaging with these amazing people doing amazing things.

You cannot help but feel that you have found your tribe of equals that really understand you and your challenges!

Accounting | Apparel & Fashion | Architecture / Planning | Automotive | Aviation / Aerospace | Banking / Finance | Biotechnology | Broadcast Media | Building Materials | Business Equipment | Chemicals | Civic / Social Organisation | Civil Engineering | Computer Games | Computer Hardware | Computer Networking | Computer Security | Computer Software | Construction | Consumer Electronics | Consumer Goods | Cosmetics | Design / Prototyping | E-Learning | Education Management | Electronic Manufacturing | Entertainment | Environmental Services | Events Services | Facilities Management | Farming / Dairy | Financial Services | Food / Beverages | Food Production | Furniture | Gambling / Casinos | Glass / Ceramics | Government Relations | Graphic Design | Health, Wellness / Fitness | Higher Education | Hospital / Health Care | Hospitality | Human Resources | Import and Export | Industrial Automation | Information Technology | Insurance | Internet Services | Investment Management | Legal Services | Leisure, Travel & Tourism | Logistics / Supply Chain | Luxury Goods / Jewellery | Machinery | Management Consulting | Market Research | Marketing / Advertising | Mechanical Engineering | Media Production | Medical Devices | Medical Practice | Mining / Metals | Museums and Institutions | Music / Events | Nanotechnology | Non-Profit Management | Oil & Energy | Online Media | Outsourcing / Offshoring | Package / Freight Delivery | Packaging / Containers | Paper / Forest Products | Pharmaceuticals | Plastics / Composites | PR / Communications | Printing / Signage | Property Development | Publishing / Editorial | Railway Manufacture | Real Estate / Lettings | Recreational Facilities | Renewables / Environment | Research / Development | Restaurants / Hotels | Retail / Sales | Robotics / Automation | Security / Investigations | Semiconductors | Social Care Services | Sports / Sporting Goods | Staffing and Recruiting | Telecommunications | Textiles / Fabric | Training / Coaching | Transportation | Venture Capital / Equity | Veterinary Services | Warehousing / Storage | Wine and Spirits