West Bromwich is a large market town in the borough of Sandwell, West Midlands, England. Historically part of Staffordshire, it is 6.4 miles north-west of Birmingham. West Bromwich is part of the area known as the Black Country, in terms of geography, culture, and dialect.
West Bromwich's growth corresponded with that of the Industrial Revolution, owing to the area's natural richness in ironstone and coal, as well as its proximity to canals and railway branches. It led to the town becoming a centre for coal mining, brick making, the iron industry, and metal trades such as nails, springs, and guns. The town's primary economy developed into engineering, manufacturing, and the automotive industry through the early 20th century.
The town is known for its football club, West Bromwich Albion, who have play in the town. It is also home to parts of Sandwell Valley Country Park and Sandwell Valley RSPB nature reserve. The town has enjoyed something of an economic revival with the New Square shopping and entertainment complex adjoining the Queen's Square shopping centre. Hundreds of jobs have been created and the town has attracted retailers including Next, JD Sports, Primark and Bank Fashion, as well as an Odeon cinema, several food and drink outlets, and a Tesco Extra superstore.
The M5 motorway between the West Midlands and the West Country and its junction with the M6 motorway passes through the town, making West Bromwich at the hub of Britain's motorway network. West Bromwich is served by the West Midlands Metro light rail (tram) system with West Bromwich having seven tram stops: The Hawthorns, Kenrick Park, Trinity Way, West Bromwich Central, Lodge Road West Bromwich Town Hall, Dartmouth Street and Dudley Street Guns Village. The nearest airport which is approximately 16 miles (26 km) away, is Birmingham Airport, which can be reached by tram to Birmingham New Street and train to Birmingham International.
West Bromwich has a population of over 146,400 people. West Bromwich also forms part of the wider Black Country region which has a population of over 1,147,000 people.